In four days, fashion month will start again with NYFW opening the season. There’s much to be expected: Tommy Hilfiger is bringing his collaboration with Zendaya from Paris to New York this season, Georgina Chapman is presenting her first solo Marchesa collection, and Rihanna is taking Savage X Fenty to TV – and squeezing her way into the already compact NYFW calendar.
When the CFDA’s new chairman, designer Tom Ford, assumed the role in June, taking over from long-time chairwoman Diane von Furstenberg, he made it a point to note that there will be changes this coming season. The biggest change of all is the reduced number of days from seven to six days of shows. The schedule will begin on Friday, Sept. 6 — with a “performance” by Telfar — and will end on Wednesday, Sept. 11 with Marc Jacobs closing off the season.
The shows were initially set to take place at Hudson Yard’s The Shed, according to industry chatter. The Shed has reportedly been the targetted new location to host NYFW for years. But as fashion week came closer brands began to pull out of showing at the art space when news broke that Hudson Yards real estate developer Stephen Ross was hosting President Trump’s campaign fundraiser. Prabal Gurung and Rag & Bone publicly removed themselves from showing at Hudson Yards, with Gurung, in a 10-thread tweet, inferring they needed to be on “the right side of history.” With all the negative backlash aimed at Hudson Yards, the shows are now being held in its original venue, Spring Studios
Brands have also shaken up their typical showtime schedule with Tom Ford, who usually opens the NYFW shows, showing on Monday, Sept. 9. Ralph Lauren, a brand many people look forward to seeing, will be moving to a late-night time slot on Saturday, Sept. 7. Tommy Hilfiger, who hasn’t shown on the fall calendar since 2016, returns this season on Sunday, Sept. 8.
As Marchesa’s co-founder, Keren Craig, departed the brand in June, Chapman will be hosting private appointments for the brand’s spring 2020 collection solo on Wednesday, Sept. 11. The brand has been hosting private viewings since 2017 after the news of Chapman’s estranged husband film producer Harvey Weinstein’s sexual assault allegations broke.
Rihanna’s Savage X Fenty will be back this year after a theatrical debut showcase last fall that included acrobatics, a diverse lineup of models, and a pregnant Slick Woods going into labor after walking the runway. The brand announced that they will once again shake things up by airing the show on Amazon Prime, giving runway and behind the scenes access to viewers at home. According to a press release from Savage X Fenty, this show will be “a radical departure from tradition, a one-of-a-kind event blending music, fashion and culture.” This season Savage X Fenty is slated to show on Tuesday, Sept. 10 but the show won’t air until Sept. 20.
Noticeably absent from this fall’s lineup are Cushnie and Diane von Furstenberg.